Archive for February, 2011

  • PostRank Explained

    Ilya Grigorik, the CTO of PostRank explains the algorithm used to determine a blog post’s PostRank value.  PostRank is a company that provides social media monitoring and analytics, by measuring the impact of tweets, blogs, social bookmarks, etc. Ilya discusses the how the PostRank algorithm works. He explained how the PostRank Algorithm assigns different value to different actions on the social web. […]
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  • Like us on Facebook for a chance to win!

    Like us on Facebook for a chance to win a Targus Wireless Presenter with Laser Pointer.  We have nearly 2,500 followers on Twitter.   We would like to duplicate that success on Facebook and we’re willing to send you a great presentation tool if you’ll help us! Friends of the firm’s staff are not eligible.  Sorry!  We will hold the […]
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  • How to get me to stop following you on Twitter

    Common Twitter etiquette dictates that, unless you’re Lady Gaga or CNN, you should follow back those people who follow you.  It’s how you build community and begin a back and forth conversation.  However, the following all significantly increase the likelihood that I will not “return the favor” of following you: Calling yourself a social media guru when you have less […]
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  • Impact of photo and video on adoption rates at Humane Society

    According to the Atlanta Humane Society: In 2010, pets made available for adoption in PetPoint were... 8% more likely to be adopted if they had a photo in their profile 10% more likely to be adopted if they had a video in their profile 14% more likely to be adopted if they had a description in their profile
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  • Sam’s Hair Salon leverages QR codes

    We strongly encourage the use of QR scan codes with all of our clients.  For an upcoming promotional rack card and flier, Sam’s Hair Salon of Atlanta has decided to use QR codes extensively to connect potential clients with social media accounts, Yelp reviews, and Google Maps.  One code will even dial the phone number for the salon when scanned. […]
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  • Another option for Tweets in Public Spaces

    Another option for sharing tweets at an event is TwitterFountain. TwitterFountain has several display options, integrates with Flickr and Picasa for background images, and gives you control of the color used in the feed. Here’s an example:
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  • Animated Tweets for Public Spaces

    Want to share the conversation about on Twitter about your event with its attendees?
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  • Internet Stats for 2010

    Here’s the recap of internet stats for 2010 from Pingdom.com. Note the HUGE growth in social media! Email 107 trillion – The number of emails sent on the Internet in 2010. 294 billion – Average number of email messages per day. 1.88 billion – The number of email users worldwide. 480 million – New email users since the year before. […]
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  • Blogger Relations – Creating Partnerships

    Blogger Relations – Creating Sustainable blog/brand partnerships View more presentations from Center for Sustainable Journalism at Kennesaw State University.
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  • 10 Social Media Tools & Applications For Events

    10 Social Media Tools & Applications You Should Be Using For Your Event View more presentations from Center for Sustainable Journalism at Kennesaw State University.
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